Search Strategy

Online search is quickly becoming a key step in the way we consume today. It’s how we locate things, how we purchase them, how we research them, how we weigh up alternatives and how we compare opinions. So it should make sense that positioning your business right in front of the customer when they start searching is a crucial step in finding your edge in the online market. Our strategies are built to do exactly that: target the customer at important moments in their buying cycles – and hit them with the right messages.

Equally important to what your customer is looking for is how they are looking for it. We work with both mobile and desktop, designing different creative experiences that cater to both. We fancy ourselves as “platform agnostic”. What matters most is the customer experience – and we investigate any and every opportunity to make sure it’s the best it can possibly be.